what – A CBD vaporizer designed for the home
goals – Create a product and brand for an emerging subculture.
skills – industrial design | branding | naming | brand strategy | form exploration | behavior design | CMF design
Read more on Products of Design’s blog Here
Counter to the cigarette form factor present in most of the vape market, Nimbus speaks the same formal language as a beautiful houseware product. By recontextualizing the wellness benefits of CBD in a form that was purposefully not portable, we created a new ritual and behavior for winding down.
Final Nimbus custom script mark and colors
Connected and flexed script versions