Nimbus

what – A CBD vaporizer designed for the home

goals – Create a product and brand for an emerging subculture.

skills – industrial design | branding | naming | brand strategy | form exploration | behavior design | CMF design

team – Phương Anh Nguyen, Kevin Cook, Runshi Wei, and John Boran Jr.


Counter to the cigarette form factor present in most of the vape market, Nimbus speaks the same formal language as a beautiful houseware product. By recontextualizing the wellness benefits of CBD in a form that was purposefully not portable, we created a new ritual and behavior for winding down.

09–10/2018

 
Final Nimbus Mark with colors.Final Nimbus custom script mark and colors

Final Nimbus Mark with colors.Final Nimbus custom script mark and colors

Script variations

Script variations

Unused connected and flexed script versions

Unused connected and flexed script versions

Natural CMF

Blended Materials CMF

Synthetics CMF

Color CMF